您现在的位置是:论文诗词网 > 成语词典 > 图书库 >
The Catalyst
2021-11-23 22:19图书库 人已围观
基本介绍
作者: Jonah Berger
出版社: Simon & Schuster
副标题: How to Change Anyone's Mind
出版年: 2020-3-3
页数: 272
装帧: Hardcover
ISBN: 9781982108601
书本简介
From the author of New York Times bestsellers Contagious and Invisible Influence comes a revolutionary approach to changing anyone’s mind.
Everyone has something they want to change. Marketers want to change their customers’ minds and leaders want to change organizations. Startups want to change industries and non-profits want to change the world. But change is hard. Often, we ...
作者简介
Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania and is the internationally bestselling author of Contagious and Invisible Influence. He’s published dozens of papers in top-tier academic journals, consulted for a range of Fortune 500 companies (e.g., Google, Apple, and Nike), and popular accounts of his work often appear in places li...
目录
The Catalyst图书介绍 : 直接购买
相关图书
-
one night in beijing
基本介绍 作者 : Immersion Guides 出版社: True Run Media 出版年: 2007 页数: 232 定价: ... -
Skywatchers
基本介绍 作者 : Aveni, Anthony F. 出版社: Univ of Texas Pr 出版年: 2001-8 页数: 423 定价... -
药用植物学与生药学(第4版)
基本介绍 作者 : 蔡少青 / 郑汉臣 出版社: 人民卫生出版社 副标题: 供药学类专... -
圣诞女孩
基本介绍 作者 : [英] 马特·海格(Matt Haig)著 / [英] 克里斯·穆德(Chris Mould)...